For reference: Universe and Rainbow are two streets in town that are really close to each other. Universe was closed and people were being redirected to Rainbow. It's quite the amusing sign.
I had originally written that people were being redirected to Paradise, but that's not quite accurate. Paradise is another street in the area, and I have no idea why I thought it was involved whatsoever. :) Odds are good that the photo was taken on Paseo Del Norte. The intersection of Paseo and Universe is here.
I acquired this photo from a friend who got it from a friend. I don't know who the original photographer was, but was informed that my usage was authorized.
J Clark, kkappel, unity2007, om358, and 122 other people added this photo to their favorites.

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mayathomas 27 months ago | reply
gotta use this in a post!
jbeansky 24 months ago | reply
wondering if I could use this in my next book with credit to you. please let me know
Colo_kea 12 months ago | reply
Hope it's OK - I posted this on my blog (with full credit to you and a link back). You did a great job getting this sign out to folks -- it's so cool! keaneato.net/2012/06/07/speaking-of-sign-language/
FotoJo2009 9 months ago | reply
alas, i went today to try and find this sign, but it appears that the Universe is open again, and the sign is gone.....