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“Live On. Ride On.” is a Campaign Reaching Out to Motorcyclists in Ohio

Ask a motorcycle enthusiast what they think of the term “organ donor” and you’ll likely get a heated reaction. For years, this slang term has been thrown at bikers by individuals who don’t understand or appreciate the passion for motorcycling. Lifeline of Ohio, the nonprofit organ procurement organization responsible for promoting organ and tissue donation in central and southeastern Ohio, is setting out to change that by reclaiming the phrase and showing the public what an organ donor really is: a hero.

Visit the “Live On. Ride On.” campaign online at LifelineOfOhio.org/LiveOnRideOn to get more information and tell us what you think about organ, eye and tissue donation.

Ohioans can declare their wish to share the Gift of Life through the Ohio Donor Registry. Just by signing up to be a donor at the time of your death, you are already someone’s hero. Eight lives can be saved by one person who donates organs, and more than 50 lives can be improved through tissue donation.