As an evangelist for “design ethnography”, Kelly Goto is dedicated to understanding how real people integrate products and services into their daily lives. Goto is principal of gotomedia, LLC, a global leader in research-driven, people-friendly interface design for web, mobile and product solutions for clients including Seiko Epson Japan, Adobe, NetIQ, WebEx and CNET. Her book, Web Redesign 2.0: Workflow That Works, is a standard for user-centered design principles. Goto is also the editor of gotomobile.com, a leading online publication on mobile user experience and serves on the national board of the AIGA Center for Brand Experience.

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Name:
Kelly Goto
Joined:
March 2005
Hometown:
mercer island
Currently:
san francisco, usa
I am:
Female and Taken
Occupation:
design ethnographer
Website:
gotomobile.com